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How Growth Atom Aced Kalakriti by Paroma’s Shopify E-Commerce Website

In today’s competitive digital marketplace, having a robust e-commerce website is crucial for businesses looking to scale. At Growth Atom, we take pride in offering custom Shopify e-commerce website development services in India, tailored to meet the unique needs of our clients. One of our recent success stories is the transformation of Kalakriti by Paroma, a boutique brand that faced several roadblocks in their online store operations.

Challenges Faced by Kalakriti by Paroma

Despite having a strong customer base, Kalakriti by Paroma faced several operational hurdles that impacted their e-commerce efficiency and profitability. Some of the key challenges included:

1. Configuring Regional and Product-Specific Taxes:
   Managing taxes for different product categories as per Indian GST laws was a complex task. The lack of an efficient tax configuration system led to inaccuracies and potential compliance issues.
2. Enabling International Payments:
   Expanding globally required the implementation of international payment methods tailored to their unique transaction volume and customer needs.
3. Passing on Payment Gateway Fees to Customers:
   High transaction fees were affecting their bottom line. Kalakriti needed a solution to pass these fees onto customers without disrupting the user experience.
4. Custom Finishing Charges for Collections:
   The brand offers special finishing services, such as Fall & Pico finishing, but lacked a streamlined way to display and charge for these add-ons effectively.
5. Custom Shipping Ranges Based on Weight:
   Shipping costs needed accurate calculation based on product weight and quantity to avoid losses due to incorrect estimations.

Our Solutions & Approach

1. Optimizing Taxation

We implemented tax overrides to enable different tax rates for different products in compliance with GST laws. This ensured seamless and accurate tax calculations, boosting transparency and compliance.

2. Global Marketplace Expansion

To facilitate international orders, we customized payment gateway settings to support international payment options. This solution was designed based on the client’s transaction volume, ensuring smooth and secure payment processing.

3. Inventory and Pricing Management

We strategically incorporated a solution to pass on 5% payment gateway and Shopify fees directly to customers, ensuring our client no longer bore the additional operational costs.

4. Custom Product Add-ons

We created a dedicated add-on product category for finishing services, offering transparency and easy selection for customers. The finishing charges were prominently displayed on product pages, allowing customers to choose add-ons such as Fall & Pico finishing at INR 200 and Fall, Pico & Tassel finishing at INR 900.

5. Tailored Shipping Customization

To optimize shipping costs, we implemented a custom shipping range based on weight, ensuring precise shipping cost calculation. For instance:

• 1 or 2 sarees (500g each) cost INR 200.
• 3 sarees (500g each) cost INR 400.
• 4 sarees (500g each) still cost INR 400.
• 1 saree (900g) costs INR 200, while 2 sarees (900g each) cost INR 400.

The Result

With these strategic implementations, Kalakriti by Paroma experienced:

• Enhanced compliance with tax regulations.
• Streamlined international transactions.
• Increased profitability by passing on operational costs effectively.
• Improved user experience with seamless finishing add-ons.
• Accurate shipping cost calculation leading to better cost management.

Why Choose Growth Atom?

As the best e-commerce website development agency, Growth Atom specializes in crafting tailored Shopify solutions that cater to the specific needs of businesses. Whether you’re looking to optimize your store operations or expand into global markets, our expert team is here to help.

Looking to Build or Enhance Your Shopify E-Commerce Website?

If you’re searching for a reliable e-commerce website development agency to handle your online store needs, Growth Atom is here for you. From tax optimization to custom shipping solutions, we ensure your Shopify store is efficient and profitable.

Contact us today to take your e-commerce business to the next level!